Entrepreneurship Corner: Today’s Tip – Vision Flows Into Mission

Mission is defined as: an important assignment carried out for a certain purpose.

You have the vision down, but how will you get to it? Say your vision is a world with no hunger – what steps do you take to get there? What will your company do for people? Do you just feed them? Do you teach them to cook? Do you deliver groceries? Figure out what steps you want to take and write them down. Then, trim it down to a sentence or two that encompasses everything you want to accomplish. For example, our company’s mission is to collect, organize and distribute meals to the poor once a week until no one goes hungry in our community, city, state, country, then finally, the world.

Your mission statement can be a couple of sentences or a couple of pages, but it must show people how you will accomplish your goal. It drives the company. Some companies make their employees all learn the mission and recite it in order to engrain in them why they are doing what they do. It becomes a road map for the company’s direction. Whenever you get frustrated, tired, angry, and want to quit – your mission should be able to revive you. Simply, think about what a mission is – usually heroes go on quests or missions to save the world; religions have missions to save others; nonprofits have missions that provide help for the helpless. What is your mission?

All I’m really saying is, know and believe in what you are trying to do and why and how – others will get on board if you are genuine.


Entrepreneurship Corner: Today’s Tip – Start With a Vision

Vision is defined as: the act or power of anticipating that which will or may come to be.

You need to see it before you can be it. You will not get others to believe in what you are trying to accomplish unless you believe in it with every fiber of your being. Your vision statement shows everyone exactly what you want to achieve. It is a guide for choosing your course of action. Vision statement – What will the company look like if the mission is accomplished? What your company will be in the future? Brainstorm words that speak to your company – its success.

Okay, you say, I know what I want to do… kinda… but how do I get other people to understand and help me with it. Be able to explain your vision. Close your eyes and imagine what the world will look like when you accomplish your mission. Let’s say that your idea is to eliminate homelessness. When you close your eyes, you see your team helping people get placement into shelters, getting their GEDs, starting jobs, and moving into their own places. Beautiful right? Well, you need to find a way to communicate that feeling to others. The best thing about it is – you can choose what they see. If you find the perfect wording to express your feelings, great! Put it down – everywhere! Quote it out loud all the time. Find people that want exactly what you want and find ways to work with them. They may be able to help you get to your destination. Or maybe your vision statement is a picture of a man literally moving from homeless to homeowner. Pictures are worth a thousand words.

All I’m really saying is, get your vision down and share it. That is the beginning to your success…